PigWorks
Case Study: Authentic Golf

Corporate Presence

Helping Our Client

Authentic Golf is a travel bureau specialising in per-packaged and bespoke golf trips to interesting locations in England, Scotland, Wales, Ireland and The Netherlands. Their goal is to be come the leader in suppling unforgettable trips to the avid golfer seeking an “off the beaten path” experience.

Brand development began with the vision of a strong sense of golf tradition, combined with a modern approach to providing an authentic golf experience on traditional, but overlooked courses.

The AG logo also stands as a symbolic representation of a map of 2 golf holes lying beside each other. The associated wordmark is a fresh take on traditional golf branding, and will be used on a series of products ( caps, jumpers, golf towels, etc.) to promote the brand.

What We Did

  • Building brand identity and strategic development
  • Logo and wordmark development
  • Development and implementation of promotional strategies including social media, guest podcasting, etc.
  • Marketing communications
  • Input and assistance on web design
  • Building brand identity and strategic development
  • Design and mockup of decorative elements used at trade shows
  • Design and mockup of various promotional items


Project Details

Date: 10.11.2015
Client: Authentic Golf

Tags

Logos, business card mockups and webpage.

Visit Authentic Golf